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From Candy Bars to Pecans – The Evolution of School Fundraisers

Remember the excitement of those school assemblies where administrators hyped us up to raise money for new uniforms, field trips, or school supplies? You could feel the energy in the room; the buzz, the laughter, and the pride in knowing we were part of something bigger.

Back then, it was all about the candy bars with quirky names like Mister Krunch or Peanut Butter Fun Bar. Or maybe it was flower bulbs, cookie dough, or magazine subscriptions. Whatever the product, we gave it our all – even knocking on doors, talking to neighbors, and sometimes (ok, most times) relying on parents to help at work.

And while not every student turned into a top-tier salesperson, everyone had a role to play. Those fundraising campaigns created a sense of teamwork and accomplishment that stuck with us.

School Fundraising Still Matters, Now More Than Ever

School product fundraisers, from candy, nuts, gift wrap, and more, now generate between $1.4 and $1.5 billion annually across U.S. schools. These traditional tangible-goods efforts represent about 80% of product-sales revenue, translating to an average of $15,000–$20,000 per school each year, depending on participation rates and school size.

From sports teams and music programs to senior trips and classroom supplies, successful fundraisers make a real impact. And just like the good ol’ days, the most effective ones are simple, shareable, and spark excitement.

Why Pecan Fundraising is a Smart (and Delicious) Idea

Pecan fundraising combines the best of all worlds:

  • High profit margins

  • Simple setup with NO UPFRONT COSTS

  • Online ordering + direct shipping = convenience

  • Nostalgic brand appeal with premium Southern snacks

Whether you’re a PTA parent, coach, booster club, or team leader, pecan fundraising is a sweet solution that’s easy to promote and fun to support.

Looking for the Best Fundraiser for Your School or Group?

We make it easy to launch a successful campaign with:

  • A custom landing page

  • A unique QR code and shareable link

  • A toolkit to help you promote with ease

All you have to do is sign up and share!

Let’s Bring Back the Fun of Fundraising—With a Twist

If you’re ready to try a modern, hassle-free approach to raising money—without the freezer-burned cookie dough—pecan fundraising might be the perfect fit.

Contact us about Fundraising 

Whether your next road trip is by car or by rail, it’s not really a road trip without taking Stuckey’s along. From our world famous Stuckey’s Pecan Log Rolls to our mouthwatering Hunkey Dorey, Stuckey’s has all the road trips snacks you’ll need to get you where you’re going.

For all of the pecany good treats and cool merch you’ll need for your next big road adventure, browse our online store now!

Stuckey’s – We’re Making Road Trips Fun Again!